Font. Colours. Alignment. Size. All these are elements are crucial while developing your brand. One might ponder it as a non-significant component that can be pushed off and decided at the last minute. But it isn’t. Typefaces and typography require meticulous attention and research. It can make or break a brand. For instance, opting
With the #writersofinstagram community growing on a daily basis, ‘Bookstagrams’ or Instagram accounts dedicated to talking about everything related to books are becoming increasingly popular. The literary community on Instagram has been successful in creating a niche for themselves where the sole criteria to be a member is an undying love for reading. Literary
Each colour narrates a story of its own. When one is posed with the particular shade of red, they automatically think of McDonald’s. Similarly, social media apps like Twitter, Facebook, Messenger, and more, come to mind when blue is posed. These examples depict that brand is colour and colour is brand. The shades of
